Aerial master plan
Future roads, entry points and development context are placed over real aerial panoramas of the site.
Assess my projectAssess my project↗︎Laman Sendayan 3
Real EstateINDUSTRY
Architectural 3D VisualizationDELIVERY
Property MarketingUSE CASE
EXPLORE THE EXPERIENCE · OPEN FULL SCREEN FOR MORE SPACE
THE CHALLENGE
From township scale to the living room in one journey.
An early stage township can be difficult to understand when roads, phases and homes are still emerging. Buyers needed to see the larger connectivity story and then move smoothly into the individual Nara and Cyra home types.
Novo created a connected journey from aerial master plan to street level and rendered interiors. The interface lets sales teams move between the township overview, development phases, streetscape and homes without breaking the presentation into separate assets.
OPEN THE FULL EXPERIENCE ↗︎WHAT NOVO BROUGHT TOGETHER
Macro to micro navigation
Buyers can move from the township overview directly into a selected phase and home type.
Street level arrival
The journey lands outside the home to introduce the streetscape and exterior character.
Rendered interiors
Connected CGI panoramas reveal the internal layout, rooms and proportions before construction.
Built for the conversation after the first click.
Master plan explanation
Help buyers see how phases, access and future infrastructure fit together.
Multiple phase selling
Give the sales team one place to present more than one development and home type.
Outstation buyers
Allow prospects to understand the township before travelling to the sales gallery.
The township is presented as a connected place, not a collection of plans, renders and individual campaign links.
Show us the space and the decision it needs to support.
Novo will recommend the right combination of capture, CGI, interaction and delivery.
DISCUSS A SIMILAR PROJECT ↗︎